Spring Into Health Fair
Spring Into Health Fair 2026
Strategic Media Campaign
This campaign showcases the strategic development and execution of the Spring Into Health Fair, designed to increase community access to health resources and meaningful engagement. Through multi-platform outreach, vendor partnerships, and the Fill A Box…Feed A Neighbor initiative, the campaign connected people to both care and community support.
A Community Health Access & Engagement Campaign
Campaign Strategy
• Multi-platform digital campaign across social media and web
• Strategic vendor and sponsor partnerships to expand reach
• Community-centered messaging designed to increase accessibility and participation
Key Campaign Elements
• Free health resources and community-based services
• Vendor marketplace featuring local businesses
• Fill A Box…Feed A Neighbor initiative to support families in need
• Giveaways, swag bags, and community engagement activations
Campaign Impact
This campaign increased community awareness, strengthened vendor participation, and created meaningful opportunities for both service access and community giving.
Expanding Access. Strengthening Community. Driving Impact.
This campaign increased community awareness, strengthened vendor participation, and created meaningful opportunities for both service access and community giving.
Campaign Overview
• Executed a multi-platform digital campaign across social and web platforms
• Developed strategic vendor and sponsor partnerships to expand reach
• Designed community-centered messaging to increase accessibility and participation
• Integrated Fill A Box…Feed A Neighbor initiative to extend community impact
No Bare Feet Project
Winter Protection Initiative:
A Strategic Community Engagement Campaign
The Challenge
Unhoused adults lacked consistent access to essential winter necessities, increasing vulnerability to frostbite and preventable health complications during colder months.
Strategic Objective
Mobilized community participation and increased donation volume through a structured, data-informed engagement strategy.
Measurable Impact
1,780
Pairs of socks distributed
750
Volunteer hours generated
20
Volunteers mobilized
4,744
Total organizational volunteer hours contributed
This campaign demonstrated the power of structured community engagement in mobilizing resources at scale.
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Strategic Community Engagement Campaign
September – December
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A data-informed mobilization effort designed to increase winter resource access for unhoused adults.