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Community Health Fair & No Bare Feet Initiative (2024)

Integrated Multi-Program Activation Strategy

The integrated activation model increased distributed resources significantly compared to the prior year (667 → 1,778), demonstrating the effectiveness of combining direct service delivery with community engagement and vendor participation. This approach validated a multi-program framework that maximized operational efficiency and strengthened stakeholder alignment.

The Challenge

Deliver coordinated resource distribution and community health education within a single integrated activation, while aligning vendors, volunteers, and stakeholders under a unified event structure.

Strategic Objective


Combine direct service delivery with vendor engagement and public health education to increase operational efficiency and maximize community impact.

Strategic Approach

  • Coordinated 15 vendors and a licensed mental health professional within a unified activation model.

  • Managed 18 volunteers and 750 volunteer hours.

  • Oversaw venue coordination, logistics, transportation, and on-site operations.

  • Produced promotional media, including social graphics, newsletters, and a campaign video.

  • Facilitated swag bag sourcing, raffles, and donation intake.

Strategic Insight

The integrated activation model increased distributed resources from 667 (prior year) to 1,778, validating a multi-program framework that strengthened stakeholder alignment and operational scale.


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